Redken’s foundation is based on an extensive knowledge and understanding of science and hair. In 1960 when the company was founded, Redken was the first manufacturer to apply proteins and moisture to dramatically improve weakened and sensitized hair and restore strength and shine.
Built on this heritage of protein and acid pH, Redken’s pioneering research has led to the most advanced products in the professional industry. Technology is an integral part of every Redken product-linking hair color, texture, hair care, and styling with total synergy.
Today, Redken offers a complete collection to inspire your talents. From amazing hair color options to advanced hair care solutions and creative styling products-for both women and men. Redken offers you an extensive portfolio of products that combine fashion and innovation for the most inspiring collection around.
The original bond builder
Our simple three-step process includes a patented active ingredient that works on a molecular level to seek out broken bonds in the hair that are caused by chemical, thermal, and mechanical damage. You can use Olaplex to restore compromised hair, or add it to another service to provide the ultimate breakage insurance.
Beginning The Rebuilding
This concentrated first salon step rebuilds broken disulfide bonds and begins the process of preventing damage and repairing hair.
Pursuing Hair Perfection
Our second salon step continues to rebuild and restore any remaining broken bonds ensuring the strongest, shiniest, and healthiest hair possible.
Repair, protect, and strengthen.
No.3 is not a conditioner, it’s an at-home treatment that reduces breakage and visibly strengthens hair, improving its look and feel.
Milkshake Hair Products are an amazing range of professional salon hair products inspired by nature. The Milkshake Hair Products philosophy is simple, use the power and beauty of nature to get amazing looking hair for all occasions.
Milkshake Hair Products are made with an amazing mix of professional ingredients including milk protein that will be heavenly food for your hair.
Milkshake hair products include a full range of shampoo, conditioner, intensive hair treatments and hair styling products that will all become the perfect additions to your daily hair care routine.